Monday, October 19, 2009


The WOWCH/COLT 45/VICE MAGAZINE Collaborative TSHIRT has finally arrived!
You can purchase one here for only $18!

Wednesday, July 22, 2009


SATURDAY JULY 25th ------->11AM til we are bored!
The corner of N6th & Bedford (in the lot right next to the Shoe Market!)

Ok seriously folks. If you're actually in town this weekend you got no excuse not stopping by. You can squeeze us in right after your overpriced brunchies and right before u go to that macho soccer tournament. Eat a hotdog, chug a beverage out of a brown bag, headbang to the sweet tunes coming outta my grandma's cherry red boombox, and if u feel like it------ BUY SOME SHIT.

We're having the straightest gayest sidewalk sale in the history of Bedford Ave.
And just so u can't complain about another stupid wowch sale full of ugly t-shirts,
I invited a bunch of pals to join me in this celebration of stinky street commerce.

SO besides super duper deals on wowch tshirts, tanktops, and totebags ($10 - $30)

u will also be able to buy

JEWISH ROSARIES™ (by carlen altman) $15 - $100

Used records for sale from both WHATS YOUR RUPTURE? Kevin Pedersen & Nature Boy Jim Kelly.

And helping out with the BBQ, Grillmaster J PENRY will be onsite doing his famous caricature drawings and pet portraits.

lets have a balllllllllllllllllllllllllllllllllllllllll

Tuesday, May 19, 2009


OK BY NOW eeeeeeeeeeeeeeeeeeeeeeeeverybody knows I HEART is dead and dying. Its a darn shame. 
But lets not bow our heads and sulk.....lets close her out the only way we know how------by partying til you puke! (but not on the clothes please)

MAY 20th

FINAL WOWCH DAY SALE at I HEART. (I know now I'm gonna be stuck peddlin' at one of those awkward group sample/holiday sales)
FINAL CHANCE TO HAVE FUN AND GET RIPPED AT I HEART. (shes closing permanently after this weekend).

-wowch stuff on supersale ranging from $10 to 30 dollars, including kinda never before seen FALL/WINTER 2009 designs and one of a kind gems....
-DJ appearance by the remaining members of THe RaPTURE
-low priced on the spot caricature drawings provided by famous NYC artist J PENRY 
-hot chicks

Its your final chance to descend down that awkward stairwell entrance.........your final chance risking your life going thru that creepy hallway to the bathroom chambers.

AND While you're there why don't you buy a ticket for the DIE HEART WITH A VENGEANCE closing party on May 30th?

Monday, May 11, 2009


Yeah Wowch had some mild internet buzz the other week cos of our latest Spring 09 lookbook.  check out some cool blurbs over at NY Magazine, Nylon, and Refinery 29.  To see the rest of the new images head over to

Here's some tunes from one of my favorite genres.  AOR dance tracks.

Foreigner - Urgent
Golden Earring- Twilight Zone
Loverboy - Turn Me Loose


Bummer before the summer.   NOLITA has turned into a shoppers graveyard.  All this lousy economy talk has finally hit close to home.  WOWCH's favorite NY store I HEART is closing at the end of the month.   Lucky for us, they're going out with a bang.  On May 30th there's gonna be a a huge closing party with bands (CHILDREN and LOVE OR PERISH), DJs (J Penry, Max Pask, and yours truly), and free booze all nite.  You can buy a ticket at I HEART or try your luck at the door.  

Tuesday, February 10, 2009

AHHHHHH THE FRENCH (in the drunk orson welles voice)

So there's this Vans ad thats been up around NYC and in a few magazine featuring Sarah from the fancy Parisian store Colette. And yeah she's wearing the classic ST. BIRDNARD Wowch t-shirt. I'm no advertising wiz, but if I was paying top dollar I would make an attempt to feature the company's product somewhere in there. Unfortunately, I'm an idiot t-shirt designer who's just happy to get more free publicity. THANKS VANs.

I'm gonna assume that the photographer just showed up randomly at the store and Sarah just happened to being wearing WOWCH. And yes, Wowch has been fortunate enough to be stocked in Colette for a few years now too. We stillllllllllllllllllllll got it.

it's been awhile since I posted some tunes. Here ya go frenchy....

Franc Gall - Der Computer Nr 3
Serge Gainsbourg - Cannabis
Jean-Claude Vannier - Mort Du Roi Des Mouches

Monday, January 26, 2009

Tuesday, January 6, 2009


That wonderful store OAK asked me to do an editorial photo shoot for them a few months ago. I personally love coming up with ideas for this kinda stuff, but am always restrained to focus on t-shirts. Of course once given a lil bit of freedom I forgo including any shirts whatsoever! Anyway I have yet to see the nice peeps over at Oak post the pics on their website which is kind of bummer cos they look pretty sweet. I don't wanna see them waste away on my desktop so I'm gonna share some with y'all.

photography by Laura Helms
styling by Charlotte Greville
jackets provided by OAK
models - CoCo & Owen